The Key take-aways from the Expat Fair in New York

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The Key Take-aways from the Expat Fair in New York 2018

The Key take-aways from the Expat Fair in New York

Last week I was lucky enough to attend the ICH BIN EXPAT FAIR by HEIMAT abroad in New York. This event was an excellent opportunity for me to meet with all the great people I was only connected digitally before. ICH BIN EXPAT FAIR targets Germans living in New York, creating a space to interact and learn. Next to German food and exciting booths, there have been very insightful workshops and discussions about finding a job abroad and fitting into a foreign culture. In this blog post, I want to give you a short summary of my most significant learnings from the workshops. 

Who is behind the Ich-Bin-Expat-Fair

The ICH BIN EXPAT FAIR presented by HEIMAT abroad is the second annual networking event for the entire German, Austrian, and Swiss community in NYC and the businesses and organizations who serve them. The fair itself is a great mix of meeting new people, getting informed about useful products & services abroad, and learning useful tips & trick from the experts of the expat industry. The event is planned and executed by the founder of HEIMAT abroad Gabi Hegan and her great team. I had the huge pleasure of meeting them to discuss how we can make the expatriate a better experience for everyone. Check out their websites (German) for more information and future events. 

 

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So great that I was able to meet in person with the amazing founder of HEIMAT abroad Gabi Hegan (right) & Dorothea Mirwald, Head of Events & Marketing (left)

Workshop #1: How good is your linkedin profile?

What a crucial topic to discuss at an Expat Fair: How to pimp the LinkedIn profile to get noticed by companies within the US! 

If you are living in the US, you will have realized how important a professional LinkedIn profile can be! The moment you introduce yourself to another person, she or he will look you up in their LinkedIn app right away. On this blog, I have already published a couple of guides to pimp your LinkedIn profile to be found by HR representatives. You will find that information with a click on these articles: 

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PIMP YOUR DIGITAL BUSINESS CARD: YOUR LINKEDIN PROFILE

Learn all about the most essential settings and download your checklist for free.

HOW TO APPLY FOR JOBS USING LINKEDIN IN THE UNITED STATES

In this article, I want to highlight on how to apply for a job using LinkedIn and how the platform ticks.

Key Profile Reminders: 

  • Use a headshot that's current & professional looking
  • Make sure content is typo-free
  • Include a personal email you check regularly (vs. a work email)
  • Turn off sharing profile edits before updating
  • Customize your public profile/URL

How to strengthen your profile

  • Show you're unique - go beyond basic information
  • Reflect dimension/expertise in your headline (avoid just including your title)
  • Incorporate personality into your summary (first 3 lines are key)
  • Provide some detail about current/recent job
  • Include board roles, volunteer leadership positions & professional memberships
  • Show you're an expert by including speaking engagements & articles you've written
  • Use keywords to optimize searchability

Helpful Strategies

  • Personalize invitations to connect
  • Engage with connections (message, like, share, comment)
  • Join groups to communicate with like-minded professionals
  • Increase visibility by sharing/linking/posting interesting & helpful content
  • Gain insights into a company by viewing profiles of current/former employees
  • Follow companies you are interested in (recruiters can search on it)
  • Update career interests & turn on visibility to recruiters
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Workshop #2: Multicultural leaders - multicultural employees: Navigating the labyrinth of the unfamiliar

This workshop was all about working in an intercultural context with all its beauty and challenges. Managers working abroad are facing new obstacles and understanding the differences is the first vital step to react. Dr. Beatrice Kraemer, founder and president of Organisation At Their Best, a New York City based consulting and coaching firm, introduced visitors to different cultural concepts to become aware of the origin of communication conflicts. Examples have been the “Hofstede’s four dimensions” of cultural theory or the “Six Dimension of Culture” by Kluckholn and Stroedtbecks. Generally speaking, people don’t like change. However, there is no use in comparing a culture you have experiences for all your life with something new you just got introduced to. Stepping back from our own cultures can be very hard but also very rewarding. A very profound quote by Drucker says it all: “Culture eats strategy for breakfast.” As a consequence, modern leaders have to be much more empathic. Train yourself in reducing your cultural baggage of stereotypes you are carrying along with you and start to develop a curiosity for something that is new and unknown. 

Culture eats strategy for breakfast.

Drucker
tandemnomads, sharethelove, expat, expatfair, workshop, meeting, startup, career planning, portable career
Together with the amazing founder of Tandemnomads, Amel Derragui after her workshop

Workshop #3: Three proven Steps to turn your business into real revenue

The amazing Amel Derragui from Tandem Nomads showed us how to set the foundation for a successful business and grow it to an actual revenue stream. If you don’t know her work already, you definitely have to check it out! She is providing amazing resources for people who want to start their own business during their time abroad. Her podcast features very inspiring women all around the globe who thrive in their own business. 

You can find all the information about the workshop in a free download on her website. Here I just want to give you a short overview of the three proven steps to turn your business into real revenue: 

Step 1: Clarity

Think about what problem you are solving! Who do you help with your product/service? What problem do you solve? Why is this a problem in the first place?

Step 2: Consistency

Where do you find your customers? What are the channels that are perfect for communication and how often should you communicate? How do you create free content that will grow your business? 

Step 3: Conversion

Amel introduced us to the YOU-ME-US formula. The secret is to present yourself and the value you are offering before asking someone to become a client. Learn more about this important point on her website or in her podcasts!

The Expat fair was such a great opportunity to meet everyone! I hope you will be visiting next time so we can also meet in person! In the meantime sign-up for the Share-the-Love Newsletter or follow me on LinkedIn or Instagram to stay in touch! 

Thanks for sharing the love and stopping by

Kate from Share the Love, expat, expat wife, expat life

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